Equipping, Networking, and Refreshing Christian Creatives

About the Well Ministry for Christian Creatives

The Well is
never empty or dry,
but continually flowing.

The Well is a place where creatives can be equipped, engaged, and encouraged. 

Our ministry serves writers, actors, artists, speakers, and more. The staff and faculty are here to help creatives take the next important steps in the journey of becoming all they are meant to be.

The Well Conference is a large annual event in the spring, and we host smaller workshops and retreats throughout the year. We also offer virtual workshops and pieces of training online. 

There is a growing online resource of supporters so that creatives can network to get the type of help they need in their area of gifting.

A Note from our Founder

Kathy Bruins, Author and Speaker, Founder of the WellAs a creative, The Well is a place where you can be equipped, encouraged, and engaged. Where networking makes you feel like a part of a community that surrounds you with creative hearts beating as one. The refreshment of the environment and focus calls you to the origin of your gifts and the purpose they have in the big picture. This is what you will find with The Well Ministry for Creatives.

The Well serves writers, actors, artists, speakers, and more. The staff and faculty want to help you take your next important steps in the journey of becoming all you are meant to be as a creative person. God has a plan for you and it is perfect!

Although our conference is a large annual event, The Well also serves you in other ways such as smaller-size events and retreats in different areas. We offer workshops and pieces of training online. We have a growing online resource of supporters so that you can find the type of help you need in your art. It’s important for us to stay connected with you.

I invite you to continue reading through the pages of this site and get to know us. If you would like to keep informed of future news, please subscribe to our newsletter and follow our blog . Feel free to contact us with any questions you may have.

I welcome you warmly to The Well.

Kathy Bruins

Come Meet

The People of the Well

The people of the Well conference for Christian Creatives
Photo Credit: Indirah Michmerhuizen with Family LIFE Photography

Learn more about the men and women of God who have made the Well Ministry for Christian Creatives and the Well Conference a reality.

How to Sponsor

The Well is a conference dedicated to equipping, networking, and refreshing Christian creatives … artists who serve a mighty God.

It’s our heart to have as many people as possible attend this conference, but we know there are some who don’t have the funds to register.

Will you help by becoming a part of this endeavor?

Together we can impact the world.

Hope to Opportunities

Get Invovled


We want to see YOU at the Well, where you'll be equipped, networked and refreshed. Join us for encouraging keynotes, anointed worship, and great sessions.


Help us make this year the best year yet at the Well. Your sponsorships help us continue to encourage and equip Christian creatives to impact the world with us.


Help us get the word out about the Well Conference. Here are printable flyers, social media posts, and other tools to help you share the Well with your church and social circle.


Join us in praying for our conference, our attendees, our speakers, and our sponsors. We want to make an impact in this world and in the Kingdom of God. Will you partner with us?

Our Vision

In 2016, I was having conversations about creating a writing conference. I had been to so many that I felt comfortable in helping others on their writing journey. The following year, a few people gathered with me to talk about the possibility of having a conference at Geneva Campground, for I had just gone to an open house there for the revealing of their new conference center. I was so impressed with the center that I wanted to do our conference there and call it The Lake Michigan Writers Conference. 
The original well conference
The original Well conference

Further in 2017, our leadership team and I started feeling that God wanted us to do more with this conference. From my experience throughout the years of being involved in different arts such as speaking, acting, directing, and scriptwriting, I knew of other people being creative in different ways, as I’ve networked with them on different projects; at times it seemed our artistic talents crossed-over and linked into something beautiful. I believe God was calling us to become The Well, a Ministry for Creatives.

From there things began happening quickly. The Well conference has grown to where we currently have tracks for writing (beginning and intermediate), speaking, publishing/marketing, theater/film, art and we’ve added self care and comedy for 2022. More tracks will be coming in the following years as we continue to allow God to use our ministry to serve creatives.

The Well is never empty or dry, but continually flowing.

Kathy Bruins, Founder and Director

Marnie Swedberg presenting her self care session
Marnie Swedberg teaching at the Well 2022 | Indirah Michmerhuizen with Family LIFE Photography


Splashes from the Well

Check back later for more upcoming Splashes from the Well