We use case studies to explore traditional publishing, self-publishing, and custom publishing, plus the advantages and drawbacks of each. Because control has shifted from publishers to authors in recent years, we discuss:
- how to decide which approach to take for your next project,
- the secret to success no matter which publishing option you choose,
- plus the costs and benefits of each option (in time, money, and opportunity).
Keep your project on track with sound counsel from a 40-year publishing veteran.